Case Study: Outsourcing Local Business Online Marketing Services

David is another great success story with outsourcing to the Philippines.

He has built a really great business thanks to being able to outsource all his fulfillment work.

After the video is a summary of the case study.

Summary of the outsourcing success study with David

• 0:25 – Davids business model – owning the top 10 on google
• 1:00 – What David’s 7 people in the Philippines do for him
  • free consultation
  • keyword research
  • use software
  • build backlinks
  • on-site SEO
  • creating videos and doing video marketing
  • high PR linkbuilding
  • article marketing
• 4:05 – One of his Filipino workers does lead generation for him <-- THIS IS GENIUS
• 5:30 – David’s hiring process
• 6:00 – often Filipino resumes are exaggerated – expect it.
• 6:30 – make sure they know they can ask questions
• 7:00 – having them use tools you don’t know how to use
• 9:00 – a couple ways he has trained his people
• 10:10 – his tips
  • hire full-time people (not part-time)
  • have them check-in every day
  • have specific tasks for specific people
  • don’t give people money in advance!!

Recently David put together a training package for how he’s done what he’s done at Be and SEO consultant in 90 days.